Branding Project: The Coffee Company

The Coffee Company, established in 1978, is a family-run New American Diner, located by LAX, serving locals, tourists and loyal patrons. This was a fun project. It’s menu primarily consists of breakfast and lunch staples along with tasty Cajun and Middle Eastern influenced dishes.

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I was hired to give the diner a new visual identity which would carry over to signage, menus and new website. The objective was to create a look that felt “established” (and a little retro) while reflecting the friendly and welcoming place that it is.

The illustration of the restaurant appearing on the menu covers and t-shirts give it a warm friendly neighborhood feel.

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It’s a perfect stop if you're traveling to or out of LAX. I highly recommend the ‘shrimp & grits' as well as the "‘corned beef hash topped with two eggs’!


The Coffee Company | 8751 La Tijera Blvd, Westchester, CA | thecoffeecompanyla.com